1 00:00:00,150 --> 00:00:05,970 So one of the mistakes that I see new content creators making is not really taking the time to respond 2 00:00:05,970 --> 00:00:06,900 to all their comments. 3 00:00:06,930 --> 00:00:07,850 And it blows my mind. 4 00:00:07,860 --> 00:00:10,380 I don't understand why they don't do it or why. 5 00:00:10,400 --> 00:00:13,620 That's not their priority, especially once you release a video. 6 00:00:13,650 --> 00:00:18,180 Now, I'm not saying you have to release a video on YouTube and then sit there for 24 hours and make 7 00:00:18,180 --> 00:00:21,660 sure that every second that a comment comes in, you're right there to respond to it. 8 00:00:21,930 --> 00:00:22,890 That's not what I'm saying. 9 00:00:22,890 --> 00:00:27,780 What I am saying is when you release a video, you want to be cognizant of the potential comments that 10 00:00:27,780 --> 00:00:32,850 you're going to get because it really will improve your video and your organic community and outreach 11 00:00:33,030 --> 00:00:34,690 just organically if you do so. 12 00:00:34,720 --> 00:00:36,220 There's so many benefits to doing it. 13 00:00:36,450 --> 00:00:40,440 But what instead of what I want you to do is not just, you know, be at your computer waiting for people 14 00:00:40,440 --> 00:00:42,690 to comment, to respond back, but check it. 15 00:00:42,720 --> 00:00:47,390 You know, every hour or two and respond to the comments that you do get when you're under a hundred 16 00:00:47,390 --> 00:00:52,050 thousand subscribers, which I'm assuming is the majority people watching this video currently. 17 00:00:52,050 --> 00:00:52,350 Right. 18 00:00:52,590 --> 00:00:54,190 There's so many good reasons to do this. 19 00:00:54,210 --> 00:00:56,650 First and foremost, it's going to double your engagement rate. 20 00:00:56,670 --> 00:01:01,560 So if you get a comment on video and you respond back, obviously we know firsthand that YouTube uses 21 00:01:01,560 --> 00:01:07,230 about the first 24 to 72 hours, roughly to figure out whether or not they're going to push that video 22 00:01:07,230 --> 00:01:08,190 out to the masses. 23 00:01:08,400 --> 00:01:09,510 Kind of like Instagram. 24 00:01:10,050 --> 00:01:13,740 Now, don't get me wrong, you can pick up traction later on if, you know, YouTube starts to see a 25 00:01:13,740 --> 00:01:17,700 spike with their algorithm and, you know, potential engagement or watch time or whatever of any of 26 00:01:17,700 --> 00:01:19,470 those other metrics that we talked about. 27 00:01:19,470 --> 00:01:20,980 You can obviously get a push later on. 28 00:01:21,000 --> 00:01:22,860 So this is not the be all end all. 29 00:01:22,890 --> 00:01:27,690 It's not that like if, you know, your video doesn't get pushed out and doesn't do well in the first 30 00:01:28,110 --> 00:01:31,920 24 to 72 hours, that it's a complete dud and it's going to be dead for the rest of its life. 31 00:01:32,190 --> 00:01:32,940 That's not the case. 32 00:01:33,030 --> 00:01:38,220 That said, you always want to give yourself the best opportunity to, you know, really hit home your 33 00:01:38,220 --> 00:01:41,820 videos and give them most potential outreach as possible initially. 34 00:01:41,820 --> 00:01:42,150 Right. 35 00:01:42,180 --> 00:01:45,720 So the way that you can do that, number one, is respond to all your comments. 36 00:01:45,750 --> 00:01:48,690 Like I said, it's going to double your engagement rate. 37 00:01:48,960 --> 00:01:50,700 Why would you not do that? 38 00:01:50,970 --> 00:01:54,240 Then it's also gonna help your videos rank better like we talked about, because it's going to increase 39 00:01:54,240 --> 00:02:00,060 engagement, which is one of the key factors that YouTube uses to measure the success rate of your video 40 00:02:00,060 --> 00:02:05,280 and how well other people, you know, both subscribed in unsubscribed are basically receiving that 41 00:02:05,280 --> 00:02:06,090 piece of content. 42 00:02:06,720 --> 00:02:10,950 More importantly than all that, and that stuff is very, very important is it's going to develop a 43 00:02:10,950 --> 00:02:12,200 relationship with your viewers. 44 00:02:12,210 --> 00:02:12,420 Right? 45 00:02:12,450 --> 00:02:13,620 You want to respond to them. 46 00:02:13,860 --> 00:02:17,400 You don't just want to you know, you be the creator and they're like the commoners and viewers. 47 00:02:17,490 --> 00:02:17,780 No. 48 00:02:17,970 --> 00:02:19,620 Instead, you want to kind of create a community. 49 00:02:19,620 --> 00:02:23,340 You want to build a community that should always be your goal wherever it is. 50 00:02:23,340 --> 00:02:26,940 You want to build a community where people feel safe and inspire them to comment. 51 00:02:26,970 --> 00:02:31,350 So by doing so and responding back, like I said, you're going into double your engagement rate. 52 00:02:31,350 --> 00:02:32,550 You're going to rank your videos better. 53 00:02:32,700 --> 00:02:35,970 But also, more importantly, you're going to develop a relationship with your viewers. 54 00:02:36,300 --> 00:02:41,550 Build a community and that's going to inspire them and reinforce them essentially to create, you know, 55 00:02:41,550 --> 00:02:42,450 comments in the future. 56 00:02:42,660 --> 00:02:46,590 And come back to comment again, because they're gonna feel like you that they have a say. 57 00:02:46,620 --> 00:02:47,910 Everybody wants to be heard. 58 00:02:47,940 --> 00:02:52,650 And if you respond back to them, it's going to go a long way to inspire them to comment again on a 59 00:02:52,650 --> 00:02:56,130 future video, which obviously is a snowball effect like we talked about here. 60 00:02:56,370 --> 00:03:01,710 So this is a huge way to build a more personal connection with people spending their time to watch your 61 00:03:01,710 --> 00:03:02,100 videos. 62 00:03:02,190 --> 00:03:03,660 Do not take this for granted. 63 00:03:03,810 --> 00:03:08,430 If people, you know, comment on, you know, on your YouTube video, you should treat that the same. 64 00:03:08,460 --> 00:03:12,660 Take a little bit of time, respondent genuinely back, give some value in there. 65 00:03:12,840 --> 00:03:15,900 People are going to go are really, really, really going to appreciate it. 66 00:03:16,110 --> 00:03:21,780 And it's going to go a long way to inspire more future engagement and really help you out.